Logo Design Process Tutorial

Introduction

One of the main aspects of the branding process includes logo development. Your logo, or brand mark, in other words, needs to reflect your brand accurately, as it will play a huge role in your brand recognition. This however doesn't mean that the branding process ends when you've developed your logo, branding takes a lot of time, commitment, managing skills and finally, the ability to reflect the image you want others to have of you and your business
This tutorial is intended to benefit both our potential clients, so they can have a fully comprehensive overview of our logo design process and methods; and many of our users, interested in the process of designing and developing a logo.
For the purpose of this tutorial, we're going to design and develop a logo for an imaginary company, called "LTD", short from Logo Tutorial by DryIcons.

Project Start and design brief

The project starts when we receive a detailed design brief from our (imaginary) client. This is an important part of the designing process, because it will provide us with essential information about our client's insights, needs, expectations and targets. Understanding the nature of the project is beneficial for both designer and client, since it will save both parties a lot of valuable time (money) and will provide firm starting position which will result in a professional and effective product.